A couple of weeks ago, the admirable John Oliver devoted a segment of his HBO show Last Week Tonight to the wonderful weirdness that is Minor League Baseball.
Alas, I can't find a YouTube link to the full segment, but it's hilarious and worth watching if you can (Season 12; Episode 10). It comes at the end of a horrifying, blood-boiling main segment about the current deportation crisis, and it's a heart-lifting cool breeze of American decency by contrast.
In that segment Oliver's only criticism is that some minor league teams aren't pulling their weight with regard to eccentricity and creativity in their branding, merch and promotional stunts. He offered to put the efforts of his staff to the task for one team, provided that the team agreed in advance to have no input into the rebrand, and to do whatever they come up with. In a follow-up on last Sunday's show, also worth watching, he announced which of the 47 teams that applied--about 40% of the league, he gleefully noted--the LWT group would work to rebrand.
After dismissing several teams for being so strange already that LWT couldn't do better, he finally told us which lucky team they had settled on. Sure enough, it was the Erie Seawolves, the AA affiliate of the Detroit Tigers from my beloved hometown of Erie, PA.
Among the problems which they plan to fix with the rebrand is the fact that the city, though an important port on the Great Lakes, is nowhere near the sea. The name and the mascot, piratical lupine C. Wolf, date to the team's earlier affiliation with my father's beloved Pittsburgh Pirates.
Anyway, I was thrilled by this news because, of course, I've been a Seawolves fan for decades. My family and I go to the games at UPMC Park (formerly Jerry Uht Park) whenever we can get back to Erie in season. I've worn the shirts and hats...
The Kid has canoodled with C. Wolf...
...and other canines at "Bark at the Park" night.
We've been witness to a fireworks show at the park that sounded like a full-scale artillery bombardment...
A Seawolves magnet adorns our fridge...
...and The Kid has accumulated a couple of autographed game balls...
But most memorably, I myself was featured in the pre-game festivities at a Seawolves game. Back in 2005, I wrote a sonnet inspired by a wild, field-flooding rainout I saw at the park. The poem was published in 2008 in the baseball literary journal Elysian Fields Quarterly (sadly since defunct).
On the off chance that you don't have the back issue lying around, here the masterpiece is:
In 2009, through the intercession of my friends Tom Maggio and Lory Varo, I was invited to read it before a game, which I proudly did (you can watch it here)...
I was feeling quite triumphant when I returned to my seat after a round of polite but pleasant applause and, you know, nothing flung at me from the stands. But I found The Wife scowling furiously. A guy down the row from us had yelled "GET A LIFE!" at the conclusion of my reading.
Not bad advice, but after getting a look at the guy...
...I'm not sure I thought he was in a position to offer it.
Anyway, I can't wait to see what Oliver and Company come up with for the Seawolves. Maybe the Erie Kleps (after Eddie Klep, an Erie native and the first white player in the Negro Leagues)? The Erie Pepperoni Balls? The Erie Misery Bay Sox? The Erie Blue Pike? The Erie Lampreys? The Erie Hellbenders? The Erie Pizza Bombers?
The Wife, more of a stodgy baseball purist than I am--she's offended, for instance, by the Globetrotters-esque antics of the Savannah Bananas--is uneasy about the rebrand, and she tells me that internet is full of indignation at the prospect. But the whole thing is likely to be very temporary anyway, of course, and should raise the team's and the town's profile nicely, if fleetingly.
Maybe rename them, after my poetry fan, the Erie Heckling Philistines? Just a thought...